Filipino premium lifestyle brand PIOPIO has always been about celebrating the beauty, talent and power of the Philippines.

Paloma Urquijo Zobel first fell in love with Inabel, a hand-woven textile sourced from Ilocos, back in 2016. The material inspired her so much that, after many years of being based in the USA and Europe, the visionary decided to stay for good in her homeland the Philippines. This was so she could start a clothing line made entirely of Filipino indigenous fabrics.

PIOPIO, which means “tweet tweet” in Spanish, was then born. The fashion line has since empowered weavers and crafters from different parts of the Philippines with its local sourcing matched with modern clothing designs and chic marketing approach. PIOPIO has since evolved into a lifestyle brand. 

The great thing about indigenous fabrics is its sustainability, because the durability of the materials can guarantee that you can wear the pieces for many, many years— as opposed to fast fashion’s replaceable materials. If you’re looking to invest in exquisite pieces exuding the Filipino culture and heritage, PIOPIO is a good brand to start with. The slow fashion pieces are meant to be timeless style heirlooms you can definitely pass on to your next generations of kins. Not only are you going to keep wearable fashion investments that will pass the test of time, but you’re also empowering several communities of Filipino artisans and creators, and uplifting the Filipino indigenous materials as a whole. Check out this clothing line’s amazing offerings:

1.Co-Ord Short & Top

The Dahlia Set of PIOPIO is made of linen set with T’boli embroidery. This easy-on-the-eyes ensemble comes with the artistry of T’boli, the indigenous people of South Cotabato in Southern Mindanao.

This co-ord set retails at ₱ 11, 000.

2. Oversized Top and Shorts

This ensemble is very wearable and comfy as the top is oversized and the shorts are garterized at the back for maximum comfort. The co-ord pieces are made of handwoven fabrics. This two-piece style is one of the Bougainvillea Sets.

The Bougainvillea Sets retail at ₱ 10,300.00 – ₱ 12,500.00

3.Denim Jacket

This oversized denim jacket is decorated with T’Boli community’s sequins, handcrafted intricately for some modern, lovely embellishments. 

You can have this style investment for ₱ 9,000.

4. The Comfy Pullover

The Kuwago Sweater-21 comes in different styles and colors. They range from 7,500.00-  9,500.00.

5.Top with Modern Cut-Outs

This elegant sleeveless top comes with a subtle cut-out detail. The fabric prints are noteworthy too.

The Paniki top is priced at ₱ 4, 500.00.

6.Off-Shoulder Top

This vibrant off-shoul is something you can pull outta your closet, and put on on a casual day. But the rich heritage embodied in its fabric, craftsmanship and prints are just elegant.

The Salagubang Top retails at 5,000.00.

7. Striped Tops

The brand’s Pagi tops have these quirky stripe prints, and one can be styled in various ways. Like how this top is matched with this denim frilled long sleeves:

The Pagi tops range from ₱ 4,800.00 – ₱ 5,800.00, depending on the materials. 

You may shop PIOPIO at its official website piopio.ph. You may also follow the brand on Instagram @piopio_ph

Photo Credit: Photo of Paloma Zobel by Joseph Pascual for NoliSoli PH